Professional Cosmetics
OPTIMAL APPLICATION FOR BEST RESULTS
As a product developer, Erika Bauer always sought to be surrounded by professional beauticians. She was convinced that highly effective products have to be presented by qualified beauticians to provide the right care with optimal results.
In (1983) she began to focus her entire care concept on professional cosmetic institutes. She considered training to be crucial. Over the years several thousand beauticians were trained by Erika Bauer in the field of marine cosmetics and their active ingredients.
The close contact with beauty salons created a lot of new ideas for the development of professional in-salon treatments such as the “Vital Lift Lifting Treatment” (1996) or the “Hydro Alga Thalasso Treatment (1998) with the pure power of spirulina algae for a special moisture boost.